The BBC's Celebrity Traitors reached its climax on Saturday night, with host Claudia Winkleman revealing whether the Faithful or the surviving Traitors claimed the charity jackpot at the Scottish castle. The finale capped the broadcaster's most-watched entertainment run of the autumn.

The celebrity edition, featuring presenter Maya Jama among its high-profile cast, has drawn consolidated audiences above 10 million across BBC One and iPlayer during its run, according to overnight figures reported by the broadcaster. Jama had featured prominently in pre-finale coverage, including widely shared Halloween-themed promotional images.

The spin-off built on the success of the original civilian Traitors format, which became one of the BBC's breakout reality hits. Producers Studio Lambert adapted the celebrity version to raise money for charity, with contestants competing through rounds of secret murders, banishments and accusations around the round table.

The result dominated social media and entertainment coverage into Sunday, with viewers dissecting the final banishment votes and the winning players' strategy. The BBC confirmed strong streaming demand on iPlayer, where the series ranked among the platform's most-requested titles of the week.

Broadcast and Deadline noted the finale cemented Traitors as a tentpole brand for the BBC, strengthening the case for further celebrity instalments and international format sales.